Tree-Mendous Fun at the Regent Street Festival
LONDON - Visitors to the Regent Street Festival on Sunday 26 September 2010 are in for a treat as Doubletree by Hilton and the Woodland Trust invite them to explore their Forest of Food, Fashion & Fun.
Doubletree by Hilton is building a magical forest enclosure, complete with trees, plants, food stalls, a Coconut Catwalk and the spectacular Doubletree by Hilton Family Tree Troupe.
The performing family of five costumed "Tree Characters" will host a series of Fun Forest Fashion Shows for kids and their parents on the Coconut Tree Catwalk every hour, with the first ‘show’ at 12.30 and the final one at 16.30.
Courtesy of Doubletree by Hilton’s partnership with the Woodland Trust, a variety of environmental, education activities will be promoted for kids and their families. The Tree Test Masquerade is an interactive activity where visitors will take a ‘What Kind of Tree Would You Be?’ quiz, developed by the Woodland Trust.
Having answered all the questions to discover their tree identity, children and adults will be presented with a unique souvenir tree mask to wear and model on the coconut catwalk, after a fun foliage makeover with the dressing up attendant. Everybody who models on the coconut catwalk has the opportunity to win Woodland Trust goodies.
Food and beverages will be on sale, including favourites from the Courthouse Doubletree by Hilton London and the legendary Doubletree by Hilton chocolate chip cookies. A percentage of the proceeds will go to the Regent Street Festival’s designated charity, The White Ribbon Alliance for Safe Motherhood.
Doubletree by Hilton will also be giving away three special mini-break prizes to any one of the seven Doubletree by Hilton hotels in the UK as part of the festivities.
In its 11th year, the annual Regent Street Festival will take place on Sunday 26 September from 12noon to 7pm. This year’s traffic free event will be dedicated to fashion and lifestyle, and the iconic ‘Mile of Style’ fashion catwalk will feature top models wearing the latest collections from the Regent Street brands.
For media enquiries about the Doubletree by Hilton Forest of Food, Fashion & Fun, in the lead up to the Festival please contact Anita Clements on firstname.lastname@example.org or call 07824 785470.
For enquiries on the day and to arrange photos or filming with the Tree Troupe and interviews with Doubletree by Hilton and the Woodland Trust, please come along and ask for Thomas Wingham (07551921980) or Anita Clements (07824 785470), who will be on hand at the event to assist you.
For further information on Doubletree by Hilton’s UK properties, please go to www.doubletreebyhilton.co.uk or call 08705 90 90 90.
Tel: 07551 921980 (UK)
+1 818 326 8516 (USA)
Tel: 07824 785470
About the Woodland Trust
The Woodland Trust is the UK’s leading woodland conservation charity. It has 300,000 members and supporters.
The Trust’s vision is a UK rich in native woods and trees enjoyed and valued by everyone.
The Trust believes:
- There should be at least twice as much native tree cover in the UK
- There should be no further loss of any ancient woodland
- Every child should have the chance to plant a tree
- There should be a wood with open access close to everyone's home
- Everyone should recognise that trees and woods are an essential part of a healthy environment
Established in 1972, the Woodland Trust now has over 1,000 sites in its care covering approximately 20,000 hectares (50,000 acres). Access to its sites is free. Further news can be found at www.woodlandtrust.org.uk
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,200 properties with more than 856,000 rooms, in 105 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else, and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
About DoubleTree by Hilton
DoubleTree by Hilton is a fast-growing, global portfolio of more than 510 upscale hotels with more than 121,000 rooms across six continents. DoubleTree by Hilton prides itself on paying attention to the little details that have a big impact, from welcoming guests with its signature, warm DoubleTree Cookie to serving the communities around them. DoubleTree by Hilton hotels offer contemporary accommodations and full-service facilities, including restaurants and lounges, room service, health clubs, business centers and meeting and banquet space. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. To make reservations, travelers may visit www.doubletree.com. Connect with the DoubleTree by Hilton on facebook.com/doubletree, twitter.com/doubletree and instagram.com/doubletree. Learn about the latest brand news at news.doubletree.com.